How To Start A T-Shirt Printing Business in India

India’s T-Shirt market Size is estimated to be at Rs 10,000 Crore. More than 85% of this category is dominated by menswear, but the women’s T-Shirt market is fast catching up and fast-growing.

The purchase pattern shift is more online than offline because of the wide range of design offerings which is not possible offline.

So starting a t-shirt printing business will be beneficial. Following are the tips which can be used to create a business.

Be prepared for an open-ended conversation

You need to understand every prospect is different, having unique values and thought processes. Do not limit yourself and be ready for an open-ended conversation with your prospective clients.

Talk to the decision-maker

If you do not want to waste your time convincing one person after another having countless conversations to close one deal, make sure that you talk to the decision-maker. If you cannot connect to them directly, use referrals or mutual people to reach them.

Choose outcomes that benefit both.

While negotiating with your prospect, try to reach a win-win product for both sides. It will show your respect and willingness to work with them again in the future and build long-term relationships with your clients.

Follow up extensively

Do not hesitate to reach out to your prospects after giving a yellow signal. Try to fix a particular time when you can connect to them for a follow-up, and keep doing that until you get a definite answer.

Build trust

When you have just started your business, you must build trust with your clients and prospects. It is the only way that your business can sustain itself in the long run.

There are many ways to build trust, like having a friendly conversation with your client rather than a formal one, being honest with them, actively listening to their problems, and being empathetic to them.

Prepare short demos

Try to give quick and simplified demos to your prospects. Overloading them with irrelevant information would not be a good choice. Provide only that information that is necessary and what your prospect would be able to retain.

Prioritize customer satisfaction

Remember, if your customers are happy and satisfied, they will come to you again and again. It will build a good reputation in the market, which is essential for any start-up.

You can ensure that your customers are satisfied by providing them with after-sales services, taking feedback after regular intervals, and making your reach-out process easy.

Make the perfect sales pitch.

Before you make your pitch to the prospect:

  1. Please spend some time researching their needs, values, and pain points. This will help you prepare an effective sales pitch and close the deal comfortably.
  2. Do not spend too much time exaggerating the benefits of your product or your company.
  3. Focus more on grabbing the interest and understanding the needs of your prospect.

These are some tips that will help you to grow your business properly. All the best for your business.

Leave a Comment